vishnuvega
29-07-2008, 08:50 AM
The global flower export market, which is just over Rs 300 crore, has come down by 15-20% this year owing to global recession. With fertiliser costs also doubling, the industry is facing a crunch and foresees a price rise by 10% to pass the burden on to consumers.
VSL Agro Tech’s manager V Srinivas says: “Cost of production for a single stem of rose has increased from Rs 1.50 to Rs 1.70. We have stopped exporting to Japan and Europe which contributed to 60% of our export market till march 2008.” The overall sales of the industry have also gone down by 25%. Of the total sales, exports contribute 80% in volume terms and 60% in terms of value.
VSL Agro Tech’s manager V Srinivas says: “Cost of production for a single stem of rose has increased from Rs 1.50 to Rs 1.70. We have stopped exporting to Japan and Europe which contributed to 60% of our export market till march 2008.” The overall sales of the industry have also gone down by 25%. Of the total sales, exports contribute 80% in volume terms and 60% in terms of value.