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npavan78
12-12-2008, 08:31 AM
We make your life Saral.
In today's increasingly complex world, evolving simple solutions is important. Which is why Birla Sun Life Insurance has simplified buying a life insurance policy with its new plan -Birla Sun Life Insurance Saral Jevan.All you have to do is agree to three simple health-related statements and you are covered immediately. What's more, there are no medical examinations, thus helping you save on effort and time.

The BSLI Saral Jeevan plan provides the dual benefit of protection and investment. So it is the ideal policy if you want to secure your life and build wealth at the same time.

Get Birla Sun Life Insurance Saral Jeevan Plan
This plan provides you easy and immediate life insurance cover. Just agree to 3 health-related statements and your life will be covered immediately. There are no medical tests.

The 3-step saral process:
Complete a simple application form, which includes illustrations suitable for you.
Agree to 3 health-related statements.
Make your payment and submit the required documents - identity, residence, income and age proof.

Get your life insurance cover immediately.


Why buy Birla Sun Life Insurance Saral Jeevan Plan
An easy and simple plan: An easy life insurance plan to buy due to simple processes.
Earn efficient returns - New Multiplier Fund:Choose from a wide range of 8 fund options including the new Multiplier fund for allocating your premiums, depending on your risk profile.
Match your risk profile at every stage:Free unlimited switches and premium redirection give you an opportunity to always have control of your fund and optimize your returns.
Tax benefits: Avail of tax benefits under Section 80C and Section 10(10 D).
Choose your mode of premium payment: Pay your premiums at your convenience through the various payment options on an annual, semi-annual, quarterly or monthly mode.
Death benefit with a PLUS: Your nominee will receive both sum assured and fund value in the unfortunate event of death.
Unmatched Liquidity: Free unlimited partial withdrawals are allowed from your fund value after 3 policy years. Also, zero surrender charges after 3 policy years.


BSLI Saral Jeevan plan comes with a bouquet of benefits, which fulfill your needs of life cover and investment at an affordable price. To know more read on.


Who can buy this plan and what is the duration of this plan?
If you are between the age of 18 and 55 years, you are eligible to buy this plan. You have an option of three policy terms - 10 years, 15 years and 20 years, provided your age at maturity is 65 or less.
The fastest, easiest and simplest life cover.

How to buy this policy?
Just agree to three health-related statements in the application form. Submit the application form along with cash/local cheque, your photograph and the required documents - identity, residence, income and age proof. You get immediate life cover after this simple process.
A Saral life insurance cover that comes at an affordable price...

What is the sum assured for this plan?
You have the option to choose as many Covers to meet your insurance needs. Each Cover represents Rs.10000 sum assured. The minimum number of Covers is 6, 9, and 12 for a policy term of 10, 15 and 20 years respectively. The maximum number of Covers is 100.





Premiums
What is the premium amount and the duration of paying premium?
Your premium amount is available in the application form and is payable throughout the term of the policy.

What are the various premium payment options?
You may pay your premiums at your convenience i.e. annually, half-yearly, quarterly and monthly (ECS and Salary Deduction only). Also, you have the option to pay your premiums through cash (upto Rs.50,000), cheque/ demand draft, credit card, salary deduction, ECS and direct debit.
Wide range of 8 investment fund options giving you an opportunity to increase your returns.

What are the various investment fund options available in this plan?
Choose from 8 investment fund options to match your risk profile. If you wish to diversify your risk, you may allocate your premiums in varying proportions in the 8 fund options. You have the benefit of allocating your premiums in the new fund option - Multiplier that has been introduced along with this plan.

You may select the fund options, based on your risk preference and switch between the investment funds based on market performance.

Assure
Objective: To provide capital conservation, at a high level of safety and liquidity through judicious investments in high quality short-term debt.

Strategy: To generate better return with low level of risk through investment into fixed interest securities having short-term maturity profile.

Protector
Objective: To generate consistent returns through active management of a fixed income portfolio and focus on creating a long-term equity portfolio, which will enhance the yield of the composite portfolio with minimum risk appetite.

Strategy: To invest in fixed income securities with marginal exposure to equity up to 10% at low level of risk. This investment fund is suitable for those who want to preserve their capital and earn a steady return on investment through higher exposure to debt securities.
Builder
Objective: To build capital and generate better returns at moderate level of risk, over a medium or long-term period through a balance of investment in equity and debt.

Strategy: To generate better returns with moderate level of risk through active management of a fixed income portfolio and focus on creating a long-term equity portfolio, which will enhance the yield of the composite portfolio with low level of risk appetite.

Enhancer
Objective: To grow capital through enhanced returns over a medium to long-term period through investments in equity and debt instruments, thereby providing a good balance between risk and return. This investment fund is suitable for those who want to earn higher return on investment through balanced exposure to equity and debt securities.

Strategy: To earn capital appreciation by maintaining a diversified equity portfolio and seek to earn regular returns on the fixed income portfolio by active management resulting in wealth creation for policy owners.

Creator
Objective: To achieve optimum balance between growth and stability to provide long-term capital appreciation with balanced level of risk by investing in fixed income securities and high quality equity security. This fund option is for those who are willing to take average to high level of risk to earn attractive returns over a long period of time

Strategy: To invest into fixed income securities & maintaining diversified equity portfolio along with active fund management policyholder's wealth in long run.

Magnifier
Objective: To maximize wealth by managing diversified portfolio.

Strategy: To invest in high quality equity security to provide long-term capital appreciation with high level of risk. This fund option is suitable for those who want to have wealth maximization over long-term period with equity market dynamics.

Maximiser
Objective: To provide long term capital appreciation by actively managing a well-diversified equity portfolio of fundamentally strong blue chip companies. Further, the fund seeks to provide a cushion against the sudden volatility in the equities through some investments in short-term money market instruments.

Strategy: To build and actively manage a well-diversified equity portfolio of value and growth driven stocks by following a research focused investment approach. While appreciating the high risk associated with equities, the fund would attempt to maximize the risk-return pay off for the long-term advantage of the policyholders. The fund will also explore the option of having exposure to quality mid cap stocks. The non-equity portion of the fund will be invested in good rated (P1/A1 & above) money market instruments and fixed deposits. The fund will also maintain a reasonable level of liquidity.

Multiplier
Objective: To provide long-term wealth maximization by actively managing a well-diversified equity portfolio, predominantly comprising of companies whose market capitalization is close to Rs. 1000 crores and above.

Strategy: To build and actively manage a well-diversified equity portfolio of value & growth driven stocks by following a research-driven investment approach. The investments would be predominantly made in mid cap stocks, with an option to invest 30% in large cap stocks as well. While appreciating the high risk associated with equities, the fund would attempt to maximize the risk-return pay-off for the long-term advantage of the policyholders. The fund will also maintain reasonable level of liquidity





Investment Fund
The portfolio of different investment fund options is given below:
Investment
Fund
Option
Risk
Profile
Asset Allocation *
Min.
Max.

Assure
Very Low
Debt Instruments, Money Market & Cash

100%

100%


Equities & Equity Related Securities 0% 0%
Protector
Low
Debt Instruments, Money Market & Cash

90%

100%


Equities & Equity Related Securities 0% 10%
Builder
Low
Debt Instruments, Money Market & Cash

80%

90%


Equities & Equity Related Securities 10% 20%
Enhancer
Medium
Debt Instruments, Money Market & Cash

65%

80%


Equities & Equity Related Securities 20% 35%
Creator
Medium
Debt Instruments, Money Market & Cash

50%

70%


Equities & Equity Related Securities 30% 50%
Magnifier
High
Debt Instruments, Money Market & Cash

10%

50%


Equities & Equity Related Securities 50% 90%
Maximiser
High
Debt Instruments, Money Market & Cash

0%

20%


Equities & Equity Related Securities 80% 100%
Multiplier High Debt Instruments, Money Market & Cash
0% 20%
Equities & Equity Related Securities 80% 100%

* In each investment fund option, the Money Market & Cash asset allocation will not exceed 40%.
Free Unlimited Switches allowed between the investment funds to suit your risk profile anytime during the year.